Portfolio

Gymstallations

Website, SEO, and a high-converting VSL, plus custom internal tools. Grew organic traffic and leads 4x through SEO.

Website
SEO
VSL
Google Ads
Internal tools
CRM integration

Gymstallations sells and installs gym equipment. I built the website, ran the SEO that grew organic search impressions roughly sevenfold (see the chart), added a high-converting VSL and Google Ads, and built the internal tools the team uses daily - a quoting app and a maintenance/reporting app, tied together with CRM integration. Not just a website: the system that brings leads in and the tooling to handle them.

Website

Website 4x organic traffic

Quoting app Gymstallations quoting app

Quoting app Automated quoting Internal tool

Maintenance app Gymstallations maintenance app

Maintenance app Team reporting Internal tool

Organic search impressions

Grew ~7x under my SEO, then dropped when they switched sites

Google Search Console, Mar 2025 – Jun 2026